The word “Press Release” seems to scare most people to death. Apart from this
not many people take the time to think about writing their own print
Publication. We hope this short article will help you clarify some of the mysteries
surrounding this simple form of marketing.
The first thing you need to remember is that a press release is a “news”
article. It has to “inform” people, NOT sell them something. For example,
you are reading this report because you want to learn something that will do it
BENEFIT. You’re not just reading so you can buy something else. Self
Money is the force that comes with your business – you will not go too far. Your
the main objectives should be in satisfying customers, providing them with one
quality product and more than the value of their money. The trick is to do everything
this while still making money. People do not care about which mountains you had to
go up, which seas you had to cross or which tribe of people you had to learn
the ways to find only a secret formula. Instead – they want to know WHAT
the secret formula is.
Printed and sent sales circulars sell your product. A press release
inform others about your product. Instead of your main goal being
sell the product and ask the customer to immediately send an order, a print
Release informs the customer exactly how your product will benefit his
lives. This must be transmitted in the form of a “noteworthy” press release.
If you have a sales circular to sell a product, you can easily turn it into
a press release without too much difficulty. It’s just a new marketing angle of
present your product to the public.
The following is an example of a typical press release for our publication
services: many people are entering the mail order market these days, but
so many of them are robbed by a lot of hype. People are
promised unspeakable riches in a short period of time. The hype advertisements play with
their emotions making them believe it’s so easy to make money through
the mail. Is sad.
However, a new book has just been released to help solve these problems
the average person. For the first time in history – a REAL directory was
compiled listing the actual and reliable names and addresses of 179
people for correspondence. People can write DIRECTLY to these people and receive FREE
information to get them started in your business now!
It’s incredible. Without trying to sell you something else, you can get this
book for only $ 4.95 – a price that anyone can afford. Meet the true postal order
dealers who care about their products and want to help you get started
what are they doing.
Available only from Graphico Publishing, PO Box 488, Bluff City TN 37618.
As you can see, this is a short but sweet press release, however, you should
be able to see the “news” in it. The main attention is on the fact
that most people are robbed when they start their first mail order
business. The solution to this problem is a new directory available
for the first time in history. The sale is slowly introduced because the reader
he will naturally want to get his hands on this. He does not ask for money
tells the reader just how to get a copy if he wants one.
Here is a good test for a real press release. Since your final sales pitch is
included in the last paragraph – read the press release aloud. Would he still do it?
is it worth reading WITHOUT your sales pitch? If so, it’s probably a print
Press releases are available in many forms due to the product you are writing about.
However, the general rule still applies. If you have never written one
first – it could be a bit difficult. Do not despair. Take the last day
newspaper and read some of their informative articles. Note as each
the article is written and your model after the same format. After doing a
some of them – you’ll be able to “get the picture”.
When your press release is written satisfactorily, the correct way to
sending it to a publisher is: make sure you write it down on a typewriter or computer.
The standard format is double-spaced and no longer than two 8 1 / 2×11 pages.
Be sure to enter your name, address and page number at the top of each page.
Write the note: “For immediate release”. on the top. If you’re only sending
the press release for a publication – tell them it’s a “first release”.
ما هى VAPULUS ؟
VAPULUS هي وسيلة دفع وتسويق عن طريق الهاتف وأقوى مزوّد حلول مدفوعات في الشرق الأوسط و جنوب افريقيا،
تقوم بتزويد الخدمة لكلا من رواد الأعمال والأفراد واضعين نصب أعيننا توفير
تجربة دفع رائعة للتاجر المصحوبة بمميزات التسويق الرقمي والتحليلات، حيث تتنوع وسائل الدفع الرقمي،
فإن نظام التشغيل يقبل بطاقات الصراف الآلي وبطاقات الإئتمان و المحافظ الرقمية علي حدٍ سواء،
مما يتيح الفرصة لتوفير خدماتنا لفئة الغير متعاملين مع البنوك بحرية.
تطبيق VAPULUS عبر الهاتف يمنح مستخدميه إمكانية الشراء عبر الانترنت والشراء من داخل المحال التجارية
ودفع فواتيرهم بالطريقة المفضلة لديهم من خلال الهاتف أو الجهاز اللوحي أو الحاسب الشخصي.